Do you have customers lost in your couch cushions?
There's a whole group of people who would buy now if you gave them another chance.
Targeting that group of lost souls is what a lookback campaign is all about ... and it's wildly effective.
To explain in detail how we set up, track, and measure them, the fullthrottle.ai crew met for their latest Masterclass: "The Power of Looking Back."
In this Masterclass, Director of Product Marketing Julia Giacoboni, VP of Product Lou DiGiacomo, and Performance Strategist Matt Sillman discuss:
- How fullthrottle.ai’s innovative approach identifies and re-engages potential customers who visited your website but didn’t convert, transforming missed opportunities into business growth.
- Strategies for utilizing deep insights from customer website interactions to create highly personalized remarketing efforts, ensuring your brand stands out in a crowded marketplace.
- Expert insights into responsibly using customer data, balancing effective marketing with privacy concerns, and how fullthrottle.ai’s patented technology makes this possible.
About our speakers: